Learning Outcomes
Apply techniques to build creative confidence
Identify and use different creativity and innovation methods
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Earn CPE Credits!
Earn CPE Credits!
This course introduces proven methods that help CPAs and business professionals unlock their creativity and develop innovative thinking. Participants will learn practical techniques to overcome mental barriers, move beyond traditional “SALY” (Same As Last Year) thinking, and approach challenges with fresh perspectives. By applying these strategies, professionals can improve problem-solving abilities, enhance performance, and foster a culture of creativity and innovation in their organizations.
Cognitive bias identification and mitigation techniques
Innovation evaluation and prioritization methods
Customer-centered value creation approaches
Innovation integration within established organizations
Performance measurement for innovation initiatives
Sustainable competitive advantage through disciplined creativity
Learn structured methods to generate new ideas and approach business challenges with creative solutions.
Discover ways to move beyond habitual “same as last year” thinking and develop a more open, innovative mindset.
Explore effective brainstorming approaches that encourage collaboration and lead to more diverse and impactful ideas.
Understand the key principles that support innovation and how organizations can foster a culture of continuous improvement.
Learn how combining analytical skills with creative thinking can lead to smarter decisions and innovative business solutions.
Participants can earn 30 CPE credits while expanding their knowledge of business management and improving their professional capabilities.
Get a preview of your achievement with Demo Certificate — a glimpse of the credential you’ll earn after successfully completing the program.
Peter Margaritis, CPA, CGMA, CSP is a keynote speaker, author, and communication strategist who helps professionals present financial information with clarity and confidence. He has delivered over 500 keynotes and workshops worldwide and is the author of Improv Is No Joke and Taking the Numb Out of Numbers, using applied improvisation to enhance communication and leadership.
Jennifer H. Elder, CPA, CMA, CIA, CFF, CGMA, MS is a keynote speaker, trainer, and business coach with over 20 years of experience helping organizations transform their strategy and operations. She is known for making complex business and financial topics practical, engaging, and easy to understand, and has delivered training for Fortune 500 companies, government agencies, and CPA firms across the U.S.
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How Is the Program Delivered?
The program is delivered fully online in a self-paced format, allowing professionals to complete the course flexibly while maintaining work commitments.
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